Indian women have the benefit of living in one of the most colorful countries in the world. You get to enjoy many different swatches to express your personal preferences and styles. Whether you’re adorned in a cooler kurti or a more formal lehenga or even the classic saree, there’s so much color to choose from. Of course, when you’re talking about a more formal setting like a business meeting, you need to be more careful about the colors you choose because each has their own meanings. If you’re aiming to be fashionable while still remaining appropriate, here are the colors you should consider.


Red is primarily the color of purity, fertility, and prosperity. That's why, if you didn’t know, the traditional Indian wedding garb isn't white, it's red. As in the rest of the world, red catches the eye and is fiery and passionate. This makes it a strong statement color to wear at a business meeting. If you want to stand out, be seen, and get noticed, this is the kurti color that you want to wear. You can even partner up with light colored shawl if you’re meeting somewhere with really cold air conditioning.


In general, green is seen as the color of peace. It even has the added symbolism of nature, life, and happiness. This association with life makes it a fantastic color of kurti to wear because it makes you look more sublimely beautiful and, yes, natural. The great thing about green is that it isn’t too loud a color and its lighter hues go well with darker skin tones. Just make sure that any accessories that you pair are neutral colors, so they don’t clash with the overall green.


Vishnu, Krishna, and Ganesha are all often portrayed garbed in yellow. The association with learning makes it perfect for meetings where you aren't the primary protagonist—or perhaps even one where you're still learning. It shows a level of humility and an interest in learning more—two great traits for anyone in business looking to succeed. What makes yellow a particularly great fashion choice for your kurti is that it is bright, vibrant, and lively.


Blue is the color most associated with courage, strength, determination, stability of mind, and depth of character. These are all, you’ll probably recognize, the traits of a strong leader. So, if you're heading a meeting and want to make a potent impression, dress yourself up in blue. Of course, it bears mentioning that the different shades of blue can fit differently with varying skin tones. It’s best to try one or the other to find which one is best suited to you in particular. A safe, neutral bet is lighter shades that go with just about everything.


In the West, power suits worn at high stakes meetings are often black. This is because black is very neutral, isn’t too loud, and is generally unobtrusive. It’s a great option if you don’t want to have to worry about matching your kurti with a jacket or a shawl as you accessorize. What makes black a great fashionable choice is that it’s absolutely beautiful in the evening in a formal setting. If your meeting might run nights or is followed by a dinner, it’s stunning color choice to go for.

There you have it! Before picking out a color to wear to your next meeting, think about what each option represents—and what kind of message you want to send. More importantly, however, go for the colors that best reflect your personality and your sense of style. Sure, there are many great meanings associated with these colors. At the end of the day, it’s all about what makes you look and feel great.


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